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    Five Tips to Make Your Pre Foreclosure Short Sales Easier
    by Deb McMillan


    1. Work only with Preforeclosure Real Estate motivated sellers.

    Most homeowners who are in preforeclosure are feeling a great deal of anxiety and are looking for a way to correct the situation. If the homeowner believes they can catch up on the mortgage payments or otherwise reverse the foreclosure proceedings they probably aren't going to be good candidates for a preforeclosure short sale. The homeowners you want to approach have explored their options and have thus far come up empty handed. These homeowners are now very motivated and are least likely to change their minds when it comes time to sign the preforeclosure short sale papers.

    Solution: Get the Deed up front. Put it in escrow with your favorite attorney. Buy Chapter #12 now on Private Lending and learn what documents to use and how to explain escrow to your homeowner.

    2. Build a friendly rapport with everyone you meet..

    This is good advice not just for closing short sales but for life in general. People do business with people they like and feel they can trust and people they believe understand them. Be nice to everyone you meet and always speak to them in terms of what you can do to help them, not what they can do to help you. The good will that you build will not only make closing preforeclosure short sales easier it will bring greater success to everything you ever try to accomplish in life.

    Not sure how to build rapport with homeowners and lenders? Chapter 4 of Short Sale Success Systems will set you on the path to becoming homeowner's and lender's new favorite real estate mogul.

    3. Keep your preforeclosure short sale homeowner in the loop.

    Sometimes short sale deals move quickly and other times they don't, the important thing is to always maintain the line of communication with the homeowner. If the deal is moving slowly, don't leave the homeowner wondering what the status is - pick up the phone and let them know that you're working on the deal and that they are important to you. This also builds rapport and will help get your seller to the closing table in the end.

    4. Use direct mail to drive name recognition.

    In the results driven world we live in, we tend to believe that only activities that immediately make our phones ring off the hook are worth doing. It's NOT TRUE! On average, potential clients need to see our names 7 times in at least 3 different mediums before they will do business with us. Use direct mail to keep your name in front of potential clients and increase your name recognition. It will pay off.

    5. Mail a post card first to update your pre foreclosure homes address list.

    Direct mail postcards are the lease expensive way to check in with your potential preforeclosure short sale clients and make sure that you have their correct contact information. Before you send out those beautiful, expensive marketing letters send out the postcards and update your contact list accordingly.

    For more information about how to Use Secrets of the Pros in a preforeclosure short sale The World's Most Comprehensive Short Sale Information Site.

    Thank you,
    Deb McMillan, The Short Sale Queen.

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